Introduction
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Introduction. / Skrubbeltrang Mahnke, Martina ; Nielsen, Mikka; Petersen, Matilde Lykkebo; Tjørring, Lise.
Business meets the Humanities: The Human Perspective in University-Industry Collaborations. ed. / Martina Mahnke; Mikka Nielsen; Matilde Petersen; Lise Tjørring. Routledge, 2022.Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
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TY - CHAP
T1 - Introduction
AU - Skrubbeltrang Mahnke, Martina
AU - Nielsen, Mikka
AU - Petersen, Matilde Lykkebo
AU - Tjørring, Lise
PY - 2022
Y1 - 2022
N2 - University–industry collaborations hold great potential, especially when business and the humanities meet on equal terms. The contributions in this book work towards this ideal, tackling the challenges of such collaborations from a variety of theoretical and methodological perspectives. Drawing on hands-on examples, the different chapters explore how university–industry collaborations create value for both research and business. Throughout the book, we focus especially on the human perspective, a perspective that highlights and illustrates how complex knowledge and a deep understanding of human everyday life enriches companies’ processes, products, services, and ideas. Beyond unpacking this human perspective, the chapters in this book also contribute to the creation of substantial knowledge for humanities and social science scholars and soon-to-be practitioners in research–business collaborations.
AB - University–industry collaborations hold great potential, especially when business and the humanities meet on equal terms. The contributions in this book work towards this ideal, tackling the challenges of such collaborations from a variety of theoretical and methodological perspectives. Drawing on hands-on examples, the different chapters explore how university–industry collaborations create value for both research and business. Throughout the book, we focus especially on the human perspective, a perspective that highlights and illustrates how complex knowledge and a deep understanding of human everyday life enriches companies’ processes, products, services, and ideas. Beyond unpacking this human perspective, the chapters in this book also contribute to the creation of substantial knowledge for humanities and social science scholars and soon-to-be practitioners in research–business collaborations.
M3 - Book chapter
BT - Business meets the Humanities
A2 - Mahnke, Martina
A2 - Nielsen, Mikka
A2 - Petersen, Matilde
A2 - Tjørring, Lise
PB - Routledge
ER -
ID: 303686391