Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008
Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
Even though right-wing populist parties have grown to become considerably relevant electoral forces in Western Europe, hardly anything is known about their political advertising strategies. This study is the first to address the political content prominent in right-wing populist poster advertising of the Austrian FPÖ from a longitudinal perspective. Results reveal that the construction of inclusionary elements is a relevant advertising strategy for the Freedom Party, whilst issues of migration and crime are of minor relevance but growing in importance since the turn of the century.
Bidragets oversatte titel | The Conversion of right-wing populism in Austria. Political posters of the FPÖ 1978–2008 |
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Originalsprog | Tysk |
Tidsskrift | Österreichische Zeitschrift für Politikwissenschaft |
Vol/bind | 42 |
Udgave nummer | 4 |
Sider (fra-til) | 353-371 |
ISSN | 1615-5548 |
DOI | |
Status | Udgivet - 2013 |
Eksternt udgivet | Ja |
ID: 255172152