Provoking dialogue: Ethnographic examples as bridge-builders in university-industry collaborations
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Provoking dialogue : Ethnographic examples as bridge-builders in university-industry collaborations. / Tjørring, Lise; Nielsen, Mikka.
Business meets the Humanities: The Human Perspective in University-Industry Collaborations. ed. / Martina Mahnke; Mikka Nielsen; Matilde Petersen; Lise Tjørring. New York : Routledge, 2022.Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
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TY - CHAP
T1 - Provoking dialogue
T2 - Ethnographic examples as bridge-builders in university-industry collaborations
AU - Tjørring, Lise
AU - Nielsen, Mikka
PY - 2022
Y1 - 2022
N2 - This chapter explores and discusses the power of examples. Based on three anthropological fieldworks and three collaborations with businesses, this chapter argues that ethnographic examples have the potential to become bridge-builders between the researcher and the company, as examples initiate interpretation and dialogue. Examples, however, are also “unruly” in the sense that the reception and meaning of a given example cannot be controlled. But, as demonstrated in the chapter, the process of setting something in motion is exactly what was valued most in the three collaborations. This chapter, therefore, encourages researchers to dare to risk and benefit from the unruliness and power of examples.
AB - This chapter explores and discusses the power of examples. Based on three anthropological fieldworks and three collaborations with businesses, this chapter argues that ethnographic examples have the potential to become bridge-builders between the researcher and the company, as examples initiate interpretation and dialogue. Examples, however, are also “unruly” in the sense that the reception and meaning of a given example cannot be controlled. But, as demonstrated in the chapter, the process of setting something in motion is exactly what was valued most in the three collaborations. This chapter, therefore, encourages researchers to dare to risk and benefit from the unruliness and power of examples.
M3 - Book chapter
BT - Business meets the Humanities
A2 - Mahnke, Martina
A2 - Nielsen, Mikka
A2 - Petersen, Matilde
A2 - Tjørring, Lise
PB - Routledge
CY - New York
ER -
ID: 303686535